Business Presentations – The Consultant’s Guide to Quickly Building Effective Seminars

As a management consultant I average about 70-80 seminars per year. In nearly all of them I’m trying to teach information. Until I stumbled across the secret formula for feeding information to my customers’ brains my ratings were poor. Now I know how the pro’s do it, I regularly score 10/10. Read on to find out how you can too.

About five years ago I almost gave up presenting. I’d been asked to run a seminar for a large potential client. I spent two days preparing only to find that had I been reading them the phone book I could have got a better response.

I was depressed. I had no idea how to plan a seminar much less present it so that I engaged my audience. By luck I stumbled across the work of David Kolb, author of 1984 book, Experiential Learning: Experience As The Source Of Learning And Development’.

Kolb explains that there are four types of learners.

1. Those that that need to know “why” something is worth learning.
2. Those that need to know “what” it’s about, i.e. background and theory on the topic.
3. Those that need to know “how”, it’s done this group wants the step by step process.
4. Those that need to know “what if”, i.e. what can they do with this information.

This model, literally, changed my life. Once I knew how to apply it, seminar planning became a breeze, my seminar ratings went through the roof, I felt on complete control when I ran a seminar, but most importantly I was making a difference to my audience because I was helping them learn.

To apply the model to building and running a seminar simply take your topic and then apply each of the headings e.g. if your topic is managing change you do the following:

“Why is managing change necessary?” “If you learn the process for managing change you’ll be able to turn around failing companies fast, you’ll save your clients time and money”

“What is managing change?” “It originates from the early 1900s, The days of Henry Ford and Afred Sloan. The objective is to guide a sick company back to full health.”

“How do I do it?” “Managing change is a three step process, it starts with analysing the business, building a plan for change, and testing your hypothesis. Then the cycle repeats.”

“What can I do If I learn to manage change” “The obvious application is to turn around ailing businesses, do it right and you can help lots of employees keep their jobs.

All you need to do now is spice up the “what section” with a case study or example and you have a complete segment for running a seminar.

Put three of those segments together, call it a module. Build five modules and you have a full day’s course. Once you’ve done this a few times the process will be hardwired in your brain and you’ll be able to do it easily at speed.

Sales Presentations – You MUST Answer These 3 Questions

Have you ever been forced to sit through a sales presentation that was so boring you just wanted to scream? What made it boring? Was it the material presented? How it was presented? The tone of the presenter? All of these things combined?

Have you ever given a sales presentation that was fabulous? Or one that tanked? What qualities made them work or not?

There are two types of memorable presenters, the best and the worst. Everyone in between kind of gets forgotten. Personally, if I’m going to be remembered, I want to be remembered for being the best.

Sales professionals are in steep competition to win the business of a very discriminating consumer. They need to be sharp, articulate, informative and yes, entertaining to win the sale. But, there’s one more quality to being a great sales presenter. You must be persuasive. This might seem like a no-brainer, but I’ve sat through many a presentation where there was a lot of information given, but no persuasion. If you can’t tell your audience why they need your product at your price and now, you’re not closing. If you don’t close – guess what? Right. You don’t get the sale.

People generally have about a ten-minute attention span when being presented with new ideas. Generally grasping three new ideas or concepts is the limit; I suggest you build the foundation of your presentation n these three concepts:

o Why me?
o Why my product?
o Why now?

Can you see how answering these questions leads the customer to be persuaded without making the customer feeling pushed?

If you can answer these questions well, you will be giving a balance of information and persuasion. You will be starting to close the sale the moment you open your mouth and you will be able to give a clear call to action.

Debt Negotiation Programs – Tips to Negotiate Credit Card Debt Like a Pro

In the US the negotiation of credit has been a necessary thing these days. Several individuals are highly dipped into credit card debt as they have used their plastic money randomly in a continuous way to meet their necessities. These have resulted in huge credit card debt burden and now they are keenly in search of the debt negotiation programs to eliminate the dues. As the individuals are overloaded with credit card debt, the debt negotiation programs are their vital need to get out of credit totally. The debt settlement, one of the admired debt negotiation programs plays most important role in the eradication of credit for providing the eternal triumph over the credit troubles.

Not being the professional and expert, going for negotiating yourself like the professional may be slight risky. And it will be better to think twice prior doing the approach yourself. As negotiations are normally done with loan providers, therefore it must be done cautiously and thoughtfully so that you can win the trust of the creditors and is facilitated with the maximum eradication of the sum. Thus maintaining your patience is the basic and obligatory requirement in this type of circumstance.

Again if an individual is highly credit ridden, it is obvious for him to be impatient due to the strain, psychological depression. Being in terrible credit is enough cause for a borrower to lose the emotional and mental balance. The level of confidence is lowered as well. In these circumstances it is not a wise idea or decision to go for the negotiation oneself. If you have that confidence still in you after so much strain, you can negotiate but it will always be better to leave the matter in the hands of experts.

To make the negotiations of credit just like the professionals, you must have that good know-how about the field. Being unaware of the process you can only be a failure in your attempt and your strain can be enhanced and burden can be increased. Possessing proper patience and good intelligence is highly required in this type of circumstance. You must avail the professional expert in this job to avoid the hazards that may arise in the process.

If you are willing to do the negotiations yourself, take the assistance of the settlement firm as they can provide you with a good backing that can have an effective result in the process.